Tesla Tops All In Customer Loyalty
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Some brands are well known for their customer loyalty. Subaru customers, for instance, are famously devoted and, according to Autoline host Sean McElroy (forward to the 3:31-minute mark) who cites a report from Experian Automotive, 72.1 percent return to that brand when it’s time to get a new vehicle. That’s just high enough to edge out Ford, who sees 72 percent of its customers return to the Blue Oval. Despite these high customer retention numbers, they don’t have anything on the industry leader in this metric. Tesla beats them all and it’s not even close.
Wach on insideevs here: